Category Archives: Web Design

Professional Web Design: What You Need To Know.

Building your own website from sketches to published product can be a scary and daunting endeavour as even the best web design derby technicians know. It’s hard to know who to turn to for advice, how much money to spend and where to begin. The article below is a collection of tips that will cover some of the design basics so that you can start today.

Although it is common to see the www. at the front of a website URL, you should try to make sure that you can access your site whether you choose to include it or not. This will make it much easier for anyone to access regardless of how they type it.web-design-derby

It is important that your website is easy to read. Studies have shown that people usually quickly scan a website rather than thoroughly read it over, as they try to find the stuff that might be interesting to them. Easily-skimmed articles will make it easier on readers and will entice them to come back another time. In addition, be sure to keep key information toward the top portion of the page. This helps the visitors see the important stuff first before checking out the rest of the site.

White space is an important part of web design, so don’t be afraid to use it. Cluttering up your web pages with too many images or too much text, or using a distracting background, will only irritate your visitors. White space can make the important elements of your page more visible.

One thing you should always take into account when you’re thinking about web design is the latest technology that is out today. As technology advances to does the web, so be sure you are always up to date with what is changing so that you’re that much more understanding of how the web works.

Now that you have boned up on some basic concepts, you’re ready to get started on your own website design projects! Develop a plan on what you can spend on the site, seek out those who can advise you, and start a rough draft of your website. Get started on creating the best website possible for your business without any costly expenses.
With our research we have come to find some great advice and tips from S B Web Consulting,  THE OLD VICARAGE, MARKET STREET, CASTLE DONINGTON, DERBYSHIRE, DE74 2JB we believe we can offer an unparalleled web design service. For more details on our web design then call 01332 856384 or email info@sbwebconsulting.co.uk.

People Don’t Want A Website

Whilst watching the BBC television show ‘The Apprentice’ I was struck by something that was said during one of the tasks. The task involved making a range of sausages and selling them for a profit. The team making the largest profit was therefore the winner. One of the two teams, in their infinite wisdom, tried selling their produce without getting the potential clients to taste them.

Someone on the show commented that they should sell the sizzle and not the sausage.

This got me to thinking about websites and what clients really want. Do they want the hassle of the task analysis, stakeholder interviews, prototyping user interfaces and all the myriad of different things we use to design and develop a new web design?

NO! What they really want is more traffic, more leads, more enquiries. In other words they want more customers.

If the above is true, why is so much emphasis put on the designing and building the website and so little on search engine optimisation and search engine marketing? Many years ago I was taught that a business should budget for a 20% spend on marketing. I am guessing very few web design projects get anywhere near spending that much on SEO/SEM.

Is it because business owners don’t think they need to do SEO, maybe they believe their shiny new website will bring new traffic with it – A case of ‘If we build it they will come’. Or maybe it’s because our industry isn’t very good at explaining the different requirements of a successful web project. I have seen some beautiful web designs that are getting very little traffic and without traffic you don’t have a business.